Sunday, May 28, 2006

The Pitfalls of Perception

I received my undergraduate degree in the field of psychology. One of my favorite courses was the one that examined human perception. We experience the world around us through what we see, hear, smell, touch and taste. However, we have to process these stimuli in a way that makes sense to us. Each person constructs their own reality from these stimuli and forms their own "perceptions". The final perception may vary a great deal from person to person. This is why eyewitness testimony can be very unreliable. Five different witnesses of the same event may come up with 5 different versions of what they saw. Fascinating.

Why am I thinking about perception this week? Because this week gave us the culmination of this season's American Idol reality show. Unless you have been living in a cave, most of you are probably aware that Taylor Hicks (http://taylorhicks2006.com/) defeated Katherine McPhee (http://katharinefans.com/) to take the crown as the fifth American Idol.



The show was a star-studded affair with many celebrities in the audience and performances by Al Jarreau, the band Live, Mary J. Blige, Meat Loaf, Toni Braxton, Burt Bachrach, Dionne Warwick, and PRINCE !!! The show's host estimated that 200 million people world-wide were watching the broadcast. It was quite a night.

Naturally, the stories about the show have dominated the media for the past several days. However, the most popular story which is being discussed over and over does not involve the winner or any of the high-wattage stars who appeared. It revolves around a young man, Michael Sandecki, who appeared on the show as one of the "bad auditions". His "shtick" for his audition was that he was going to be the next Clay Aiken.

Unfortunately for Michael, singing is not really his forte. On Wednesday night they presented Michael with an "award" as "Best Celebrity Impersonator". After presenting him with his "trophy", he was asked to sing for the audience. Michael was more than happy to oblige, and launched into a very painful version of "Don't Let The Sun Go Down On Me"; the song that earned Clay Aiken the Wild Card slot as America's Choice three years ago on American Idol 2.

To Michael's complete astonishment and utter delight, the curtain behind him opened while he was singing and who should stride out and start singing but Clay Aiken himself. It was a great moment. Michael's shock and joy was so evident, it was impossible not to smile at his reaction at the chance to sing with his "Idol". Clay was so gracious, extending Michael's time in the spotlight, and obviously getting a big kick out of the whole thing. Plus, he reminded everyone that he has one of the best voices of his generation, making it not just a great humerous moment, but a great musical moment as well. And, of course, he looked every inch the star.

Many, many people who were polled or interviewed after the show rated it as their favorite part of the finale. However, a great many people barely recognized him. Why? Because they still remembered the Clay Aiken they first saw in January, 2003. The 23 year old college student who worked at the Y. This guy.

Clay had a great storyline on the show. He was studying to become a special education teacher. He wanted to start a foundation for kids with disabilities. At 6'1" and 145 lbs., he was the perfect "David" for Ruben Studdard's 6'4" 400+ lbs. "Goliath". He was the skinny geek with the big voice.


A great deal has been made of Clay Aiken's "makeover" on American Idol. There have been a zillion articles with a "geek to chic" theme.

Let's get real. He got contact lenses. I think they tamed his eyebrows a bit. They highlighted his hair and gave him a spiky style to help hide his rather prominent ears. Ummmm. That's it!!!

Whether he loved it or hated it, that hairdo became a trademark. If any of you can find 5 articles about him that don't include the descriptive "spiky-haired" in the text, you are better researchers than I.

That image was reinforced over and over. The last time Clay performed on American Idol was on the Top 4 show two years ago. We got a "hybrid" Clay on that show. We got the audition glasses AND the highlights and spikes. Something for everyone.


On this year's finale show, nearly everyone but Michael Sandecki was expecting Clay Aiken to step out on that stage. Everyone knew exactly what to expect. However, Clay had something else planned for the occasion. A few months ago, Clay sent a message to his fan club telling them to "open their minds and expect something different". It seemed clear that he was talking about his forthcoming album. Or maybe not. Because THIS is the person who stepped out on that Idol stage.

This has been a pretty big week in the news, and yet what is the burning question that is being asked in poll after poll, interview after interview and article after article? The question is: "What do you think of Clay's HAIR???"

Taylor Hicks and Prince must be wondering what on earth is going on!! One would think that an unprecedented appearance by a music legend and actually winning the contest would be more newsworthy than Clay's new hairstyle. One might think that, but one would be wrong.

This drastic change in hairstyle has forced many people to take a new look at Clay, because he wasn't what they expected. Many people saw him as bigger, more handsome, and dare we say....HOT!!!

One of my favorite quotes came from Leslie Gray Streeter at the
Palm Beach Post:

"That fake Clay kid who couldn't sing even after a second chance is singing "Don't Let The Sun Go Down On Me." Who's that behind him...Clay Aiken!!! He's almost hot. Did you hear that, Claymates? I said he was hot! Did you hear me? Are you happy now?"

Yup. Welcome to the club, Leslie!!

How is it possible that a new hairstyle can cause so many people to "see" Clay Aiken with fresh eyes? He has a new haircut and color. He is 3 1/2 years older. He has (thankfully) filled out his previously skinny frame. He has the confidence that only sales of 4 million albums, 1.5 million singles and six concert tours in 3 years can bring. That's about it. As Clay himself has said, "the wrapping is different, but the gift inside is the same". Well, we're back to perception again.

I was so fascinated by this whole phenomenon, I went looking for some professional input. The most interesting thing I found was a book called The Psychology of Intelligence Analysis by Richards J. Hueur, Jr. It is a training manual used to teach observational skills by the C.I.A.!!

Chapter 2 is titled: "Perception: Why Can't We See What Is There To Be Seen?" The author states that what people perceive is strongly influenced by their past experiences, education, cultural values, and role requirements, as well as by the actual stimuli recorded by their senses. He makes several points regarding perception.

1. We tend to perceive what we expect to perceive.

We are conditioned by our experiences to anticpate when presented with new stimuli. The author shows the following example to demonstrate this point. Take a look at the following illustration:




The triangles contain 3 little homilies that are very familiar to most people who see them. So how many of you realized right away that each triangle repeats the "article" in the saying (the/the, an/an/, the/the)? I sure didn't see that. I saw what my prior experiences caused me to expect.

2. Mind-sets tend to be quick to form but resistant to change.

This principle emphasizes why "first impressions" are so important. Once that impression is formed, it is going to be very difficult to change. Remember that on your next job interview!! Try this next little test:

Researchers found that if someone was shown only the picture on the upper right, they tended to see a woman kneeling. However, if they saw the whole series, it depended on where they started. If they started on the upper left, the image of a man's face persisted until the last 3 images. It worked the same way if they started with the woman's image and worked through the pictures in the opposite direction. As it says in the drawing, impressions resist change. To paraphrase Mr. Hueuer, once someone has formed a mind-set or expectation for something they are observing, that mind-set will color all future perceptions of that same object...or person.

3. New information is assimilated to existing images.

This principle explains why gradual changes frequently go unnoticed. Have you ever had the experience of working on a puzzle or perhaps trying to assemble one of those frustrating pieces of Ikea furniture and getting "stuck" somewhere along the way? Then someone else comes in and immediately fits in the missing piece, or points out the error in your assembly process. Maddening, isn't it? Clinging to your first impression even as the project evolves can lead you in the wrong direction. How long do you stick to your original impression, and how slow are you to see other possibilities? Try this last example. What do you see in this picture?


The picture is of a woman, but do you see a young woman or an old woman? Most people will immediately form an impression of one or the other. Whichever woman you see, how long did it take you to see the other woman? Still working on it? The young woman has a smaller face and is looking away from us. The older woman has a larger face and is turned a bit more in our direction. It can take quite a while to make the shift from one image to the other even after you can see both of them. We assimilate the details into our previous impression, such as interpreting the older woman's mouth as the younger woman's necklace. Interesting, isn't it?

4. Initial exposure to blurred or ambiguous stimuli interferes with accurate perception even after more and better information becomes available.

What this means is that people will cling to a vague impression of something for quite a while, even when they get more data to clarify the picture. Experiments have shown that someone can be shown a blurry picture of something very familiar, like a dog, and it will take a long time to identify it, even as the picture becomes more focused. It also seems that the blurrier the original picture, the longer the process will take. Mr. Hueuer points out that people will cling to their original perception, incoporating new infromation into that image "until the contradiction becomes so obvious that it forces itself upon our consciousness". Sort of like this:






BLAM!!! Clay blasted those previous perceptions to smithereens!! Hey, if you are going to introduce a new look, you might as well hit 200 million people all at once.

The range of reactions has been amazing. From "I LOVE IT!!" to "Who is that guy and what has he done with MY Clay!!" to the hilarious "Hmmm...Clay looks good! He must have gotten a nose job/dental veneers/cheek implants/chin implants or be on steroids". HA!!! Some people are definitely more resistant to changing their perceptions than others!!

OK people, I'm going to help you out here. It's all about the bone structure. In case there actually is such a thing as reincarnation, I already have my request in for Clay Aiken's cheekbones in my next life. Seriously, he has always had those cheekbones, a nice straight nose, beautiful eyes and a great smile. It makes it a joy to take pictures of him in concert, when the passion he feels while singing is reflected in his face and his whole being.

For those who are struggling with the transition, I am providing these pictures taken at concerts I attended between August 2003 and December 2005 as visual aids:















Does that help? Be sure and catch Clay in person on his next concert tour. Trust me, you won't have any trouble perceiving him more accurately, and you will be incredibly entertained to boot.

An incredibly talented fan put together the following montage of the four times Clay Aiken has sung "Don't Let The Sun Go Down On Me" on American Idol. The first two clips are from the Wild Card performance and results shows in March 2003. The third clip is from the Final 2 Special in May 2003. The last one is from his AI5 appearance in May 2006. You will notice that in addition to the new look, he has changed the key of the song to make it a bit lower. Another sign that the geeky late-bloomer has been busy maturing over the past 3+ years. Check it out.



Although I am not always a big fan of change, I have no problem with Clay's new "wrapping" because I know that "the gift inside is the same". He still has that great voice. He still has that great heart. He still has that great sense of humor. Works for me. I'm ready for whatever new surprises are in store.

Bring it on, Clay!!!

For a great compilation of reactions of Clay's appearance on American idol, vist idle-wandering

For some amazing high definition visuals of the performance, check out The Clay Blog

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22 comments:

clarity625 said...

I love this article - what a fascinating study of preception and gradual change as applied to Clay Aiken.

Anonymous said...

The field of social cognition (how people think and form attitudes and make decisions) has exploded in the last 20 years. In many ways it has eclipsed much of what Permaswooned and I learned in our undergraduate psych programs. However, all her comments here are right on target and still in line with current theory.

However, I'd like to add some detail. (Feel free to take notes, but this won't be on the test.) It's not enough that people form stable and relatively permanent first impressions (Clay is a geek, loser, nerd). It's that new evidence simply modifies the first impression rather than changes it. (Clay is a geek, loser, nerd who sings pretty well.) In order to cause the kind of perceptual shift that we're seeing here, incremental change won't work. You need to bring out the big guns: COGNITIVE DISSONANCE!

When we find ourselves holding two, mutually incompatible attitudes, the result is an uncomfortable mental state called cognitive dissonance. We humans are motivated to appear consistent to ourselves. Holding these two viewpoints makes us inconsistent and therefore uncomfortable. The two attitudes will continue to clash with each other until we act to resolve the conflict. For example, we can repress one attitude, or we can bring both attitudes into agreement. If Clay had walked onto that stage in all his stylish, spiky-haired splendor, it would only have invited incremental changes. By appearing so totally different, people thought at first, "Who's that Hot, Hot Guy?" Then they realized it was Clay. Bingo. Two mutually incompatible attitudes. What to do?

The answer is that, for most, the clear response was to reinvision Clay as Hot. At the same time people were recreating their attitudes, they were reminded of his awesome voice. The result, which we've seen everywhere, is a new attitude: Clay is hot and sings great.

I don't know if this was all intentional, but it played out brilliantly. Well done, Team Clay.

The ConCLAYve-Nan said...

Wow that was fascinating. I have to say it took me almost 5 minutes of staring to finally see an old woman. But I sure saw the pretty in Clay on the very first day - geeky glasses and haircut and all. Thanks for a great blog.

TheClayBlog said...

Great blog, Permaswooned!

Anonymous said...

That was wonderful. I wish Blasengame could read it, he would be ashamed of himself! It is so sad that journalists are so sloppy and careless with their "facts" nowadays and it restores my faith in human nature to read your blog.You are a very eloquant,intelligent and lovely person and I always enjoy reading your philosphies and opinions. Thank you. Oops I almost forgot the pictures, - you are such a talented photogtapher too!

Anonymous said...

Perma Love your blog. I'm a big fan of the cognitive dissonance theory. It is very interesting. But it can be frustrating talking to those who just can't see it. I love the way you love him.

Anonymous said...

That was very enlightening, Permaswooned. I enjoyed it and the pretty, of course.

Anonymous said...

What a great read!! Incredible blog!! Loved it!!
Damn he is one good looking man!! **sigh**

toni7babe

Allegra said...

Permaswooned,

Fascinating blog. I learned so much.

Thanks for taking the time to write it.

VV

Shadylil said...

BRAVO!!!!! Standing O! I e-mailed two of those perception pictures to use when I run my Team meeting in a few weeks.

Christel Klein said...

Very interesting read. I'll have to remember the first impressions part!!!

Very good explanation of how you can be so close to another person that you can't see the changes.

I'll have to look into some of the books you mention later in the blog too.

Thank you.

Love

Christel

Shelley said...

This was fascinating to read. It took me a while to see the old woman in that picture. I thought that I was just not going to be able to see her but than all of a sudden there she was.

Anonymous said...

Perma and Artquest, This was great stuff, a very very interesting blog

Anonymous said...

Permaswooned, I'm so glad you have this blog. It's a fascinating read and decorated so nicely, too! I get all swoon-y hearing about cognitive dissonance and perception. Re: the two ladies in the drawing? I could NOT see the older lady for the longest time. Finally, I squeezed my eyes almost shut and BAM! There she was. Whadda ya know. You and Artquest made me understand the hit we all took when we first saw Clay's new look. You are so right. It had to be this way. An earth-moving kind of thing. I first had a WTH before my GAH!

Love, love, love the photos you "cleaned" !! Wow.

Thank you so very much!

Anonymous said...

Thanks for sharing this information, it was very interesting and does help to understand why so many people like Clay now. Although I do find it sad that he had to change his look to be "acceptable" to more people - that people couldn't see how great he's always been.

I'm having the opposite problem though. I don't hate the hair style, I just don't like it and I'm having trouble adjusting to Clay looking this way. I've never had that problem before with any of changes in his "look" over the past three years, but for some reason I just cannot get comfortable with this look.

I wish someone could explain that to me!

Anonymous said...

OK - so I am now as big a fan of your blogs as I am of your pictures! Thanks for the excellent writing! The pics were delicious (as usual)!

Hope we can still get together when you come down here!

Suz

beauzzartz said...

Great blog and SO fascinating. I did a workshop once on divergent thinking where the participants had to transform one object to another in 8-10 steps, (as in a rose gradually changing into a Starbucks logo). It was much harder than they had thought because of each artist's built in perceptions about an object's shape and space. Thanks Perma!

Anonymous said...

Wow, I was hooked reading this post, just wonderful and great pictures too!!! Very interesting read.

feelingthejoy said...

Awesome blog! Great analysis of the perception many have of Clay. I love the risk he took to shatter the perception. Way to go Clay!

Anonymous said...

"One would think that an unprecedented appearance by a music legend and actually winning the contest would be more newsworthy than Clay's new hairstyle. One might think that, but one would be wrong."
It's pretty much because Clay is absolutely, incredibly, undeniably amazing!!! I really like your blog....Just thought I'd tell you that.

sw said...

Wow, cool essay. Definitely lots of food for thought. Loved the examples. And the Aiken. :)

Jannet said...

I absolutely loved this essay on perception! Somehow I missed it last weekend.